Showing posts with label skateboarding. Show all posts
Showing posts with label skateboarding. Show all posts

Saturday, 19 November 2011

Burn productions: Never Extinguish & Human Machines

As an energy drink these days, it seems you just have to produce video content to keep it up. After years of Red Bull's domination in extreme sports video's, competitor Burn is now catching up with some skateboarding and snowboarding video's as well. Mind you, we're talking about beauties like "Human Machines" and "Never Extinguish", so you don't hear us complaining. Good storytelling, although I'll stick to plain Coke's.







Probably more to come on http://www.youtube.com/burn

(Rune Clifberg pic from the behind the scenes Facebook album )

Friday, 2 September 2011

Kilian Martin, reinterpreting skateboarding

Kilian Martin, who joined the Powell Peralta team last month, made a(nother) short skate film with director Brett Novak. The well shot slow motion footage and the unique skate style of Kilian make this one really worth watching and hence, sharing.





Saturday, 27 August 2011

Tarp Surfing

Des zomers als de zwakke Californische bries voor onvoldoende curls zorgt, zetten de lokale surfer boys het op een Tarp surfen. Het concept is even simpel als geniaal: golven worden nagebootst met een zeil en de surfplank wordt vervangen door een skateboard of longboard. Of de surfsensatie ook enigszins wordt benaderd, durf ik te betwijfelen, maar het levert ten minste fijne beelden op. En zoals de pioneers het zelf zeggen "if you're not tarp surfing, what ARE you doing?"

Eén adverteerder sprong alvast op de tarp surfing kar en verwerkte het fenomeen, dat overigens niet nieuw is maar recentelijk heropleeft,  in een Mountain Dew commercial.



Thursday, 24 February 2011

Becoming a cool brand is not a crime


Ik kan het me nog levendig herinneren, Nike die probeerde om skateschoenen aan de man te brengen. Ik was een 16-17 jarige skater en geloofde hen voor geen minuut.Ik heb als gevolg ook nooit met Nike's geskateboard. Wel met DC's, és, Osiris en Globes want dat waren geloofwaardige skatemerken. En ik was niet alleen. Het was een woelige start voor Nike SB, zo staat ook te lezen op hun Wikipedia pagina.


Des te interessanter was het om op de boekpresentatie van "How cool brands stay hot", Gert Kerkstoel te horen praten, tot voor kort Global business director van Nike SB (en Belg). Want terwijl de coole skate merken meer en meer mainstream werden (en daardoor veel van hun 'street credibility' verloren), zette Nike SB koers in de andere richting door zich onder te dompelen in de skatecultuur.

Monday, 28 September 2009

Car free, Care Free

I'm a bit late with this post, cos the 'car-free-sunday' in Brussels was already more than a week ago, but as the summary is based rather on what I saw than on the actual fact of having a virtually car free city center that day, i judge it less important (to my own convenience, you understand).


Anyway, as I have no bike (in Brussels) I was forced to jump on my skateboard as only means of travelling. Lukily I did have a cycling companion to take care of the uphill parts. A logic pleace to roll down to was the skatepark at La Chapelle (Kapellkerk), where Brussels FM had installed their truck to pump some beats. Ragga at my time of arrival ,I remember. Nice.






After a beer and hanging around around we continued our way to Bar Recyclart, where some customizing was going on for bikes and skateboards. Also some fine skateboarding as a matter of fact. I took the opportunity the check the inside of the heavily painted station again and took some pics to document.


It was a nice day and a nice initiative to ban all cars out of the city for a day. Therefore I must disagree with the nerdy chit chat about Brussels being even more dangerous when the cars are banned... Car free is care free :)


















Wednesday, 22 April 2009

Skateboarding Kicks Ass

I love skateboarding and I love good cinema...the both combined in 4 minutes of kickflip slow motions, explosions and a good soundtrack is just great. Fantastic piece of skateboarding footage, from the movie Fully Flared, performed by Lakai skateboarding team.






found it first at: alwaysthinksideways.wordpress.com